Any PPC agency in London will know just how amazing PPC ad campaigns are. Though SEO is extremely important, it isn’t the only thing that can boost your business. People often tend to forget about pay-per-click (PPC) advertising, and just how integral it is to online growth. Not to mention, it’s a relatively quick way to see results.
SEO isn’t a one-shot thing; it takes time. It’s gradual, without any guaranteed outcomes (unless you know what you’re doing, of course, like a marketing agency in London would). Though SEO is effective in the long-term, sometimes you just want to see results fast… And that’s where PPC can benefit you.
Hiring a PPC agency in London or a digital marketing company in London can prove miraculous to your business’s online growth. When it comes to PPC, we know exactly how to go about it, to give you fast, cost-effective results. It’s extremely worthwhile an investment, and you get to be in complete control of your finances.
As a PPC agency in London, we’ve put together this blog to help you understand more about PPC and how we can help you… Read on to learn more!

Why You Should Use A PPC Agency in London

If you’re considering trying out PPC advertising for your business, we’d suggest getting help from a PPC agency in London or a digital marketing company in London for the best results. There’s a reason we exist, and it’s because we’re experts who have years of knowledge and experience in this field. So, here are a few reasons to hire a PPC agency in London:

1. You can’t learn PPC overnight!

Though Google tries to make all their products as user-friendly as possible, Google AdWords isn’t very simple to use. There’s a lot to it, such as bid adjustments, location extensions, site links, keyword match types, and more. Without the right knowledge, this can all look like Greek & Latin to you, and that can have a negative effect on your ad campaign. It’s important to have proper knowledge of the tools before using them so you can choose what suits your business perfectly.
You know you’ve got a good amount of knowledge if you take a Google Fundamentals exam on Advanced AdWords. This is an official “OK” from Google saying you know your stuff. We at Explosion Digital, have this to back us up. That’s how you know we mean business and are properly accredited to carry out the work efficiently.

2. AdWords isn’t the only tool you’ll need.

To have a proper AdWords account, AdWords isn’t the only thing you’ll need. As a digital marketing company in London, we have an arsenal of tools to use to our advantage (and yours!).
So, instead of handling PPC yourself and incurring huge costs on tools you don’t understand too well, it’s best to leave it to experts in PPC agencies in London. We have all the tools you need to use, and they’re all free! You don’t have to pay extra for the right tools, since we have them all already.

3. Keywords need to be specific to work!

You’re probably already aware of keywords, and how people use them to find things on Google. But, did you know about the various keyword variations out there? Plural, singular, misspellings, abbreviations, alternative interpretations… they all matter!
Keeping all of the above in mind is integral to getting the right keyword match types and avoiding errors like irrelevant keywords. A PPC agency in London knows these things like the back of their hands. So, essentially, you’ll get the work done right, save money and time, and know exactly where your money is being used.

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4. Everything is dynamic

The world around us is constantly changing, and so is the internet. This means Google changes it up a lot, every now and then. It’s important to keep up with these changes to get the best out of your PPC campaign. So, unless you know for sure that you have the skills required to stay up to date, we’d suggest hiring a PPC agency in London or a marketing agency in London to help you out. We keep a good track of the market, and since it’s our job, we have the time to spare on effective PPC campaigns.

5. A PPC Agency in London can track your insights properly and give you the results you need!

Measuring ad clicks, impressions, and insights is a big part of PPC ad campaigns. These insights are what help you understand where your money is going and how effective your campaign is. A PPC agency in London will know how to track these insights and give you the right information on how to increase your online standing effectively.


Now that you know how a PPC agency in London/marketing agency in London can help you… don’t fret! We understand just how overwhelming it can be to find the right digital marketing company in London for you. You don’t have to go scouring the internet any more than you have already, though, because you’ve come to the right place!
Here at Explosion Digital, we believe in taking a results-based approach to all our digital marketing efforts. This means we’re able to track real-time efforts and grow your business exponentially, based on actual data. So, if you’re ready to Explode into the Digital World, contact us. We’d love to help you!

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