A growing number of people are using AI content writing tools. Of course, m achines are steadily improving their writing abilities. They can now assist you in writing your emails. Teven hey can even create articles and reports. But just because a machine can accomplish something, doesn’t mean it should.
Rough draughts are produced more quickly and effectively by AI content generators. But as we move forward in our collaboration with AI, we also need to protect human intelligence.
Although the features offered by artificial intelligence content creation tools are excellent, they still fall short of what humans are capable of. After reviewing a number of AI-supported article creation tools, we came to the conclusion that they are more detrimental than beneficial. Especially for you SEO.
In this blog, we’ll explore 5 reasons why AI just doesn’t cut it for both SEO, and the target audience reading your content.
Why AI Just Doesn’t Cut It For SEO
When it comes to online content marketing, search engine optimization is a key trend. The goal of the trend is to drive more search engine traffic to your website. Despite being a fantastic piece of modern technology, AI is still not quite ready for use in content creation in terms of SEO. Human creators have an advantage. We’ll tell you how!
3. There’s No Thought That Goes Into It
What comes to mind when you consider the biggest distinction between an AI content writing machine and a human content writer? It is thought. Writing is more than simply just writing. It is an integral component of literacy. It entails reading, writing, and thinking. None of which AI completely possesses yet.
We write our thoughts down. After writing our content, we read it over and check it for any logical mistakes. The main benefit a human brain has over an AI computer is that.
In the end, human research, analysis, creativity, and decision-making are better for SEO than anything a machine can accomplish.
4. AI Doesn’t Magically SEO Optimise Content
The usage of headers is one of the most crucial factors to take into account for SEO. If you are a writer, you are aware of the significance of different headers, such as H1, H2, H3, etc., in order to rank content on search engines. These headers are purposefully designed to organise the post and make it simple for search engines to quickly scan through its material.
Headers are not taken into account by AI authoring tools. They just use one H1 header, and these headers are not used to further organise the text. The material created is therefore not up to par in terms of SEO.
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5. AI Tends To Keyword Stuff
When you overuse a target keyword on a webpage, that is known as keyword stuffing. This is done in an effort to increase that term’s search engine ranking. The practise of keyword stuffing is widely used by companies to increase their search visibility.
The majority of people are unaware that this is an old-fashioned technique that is no longer beneficial for SEO. Like everything else in the world, search engines are developing, and this strategy has been superseded by a number of others that must be followed in order to produce a piece of content that ranks highly. Keyword stuffing is detrimental to SEO, to put it briefly.
This method, which AI still employs, can degrade the quality of your content. Additionally, your website’s dependability will suffer as a result. Your website could not be accessible to readers because it will rank poorly using this strategy.
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To Sum It Up…
It all comes down to personal preferences in the end. Indeed, artificial intelligence will have an impact on SEO writing. But don’t worry, if you are an expert in a particular field, you will always be one step ahead of these AI tools.
Some people do ignore the monotonous and mechanical text that AI writing tools provide in favour of quicker copies. Others, however, favour thorough research and reader-friendly content that is delivered perhaps more slowly but more effectively. You can strike the correct balance by combining the best of both worlds.
The process of creating content can therefore be improved and aided by AI, but it shouldn’t be the only source of copy.
While your intellect can generate original and innovative stuff, AI will produce speedy results. Your website will appear higher in search results if you do this. Since, at the end of the day, SEO is crucial for both your website and your company.
If you’re looking for a team of writers who are dedicated to projecting your brand’s voice correctly, opt for Explosion Digital. We can help you with all thing digital marketing!